10 Mayıs 2011 Salı

Spend Less Money on Your Company's Advertising Plan using Motion Typography

Kinetic Typography, also referred to as Motion Typography, is the new-age video marketing technique. Investing in Motion Typography in cool commercials is a very effective move for most businessmen, especially if they want to cut spending for advertisements. As advertisers, we try our best to relay the message of our services and pique the interest of the observer through various commercials that we air on the web and on TV, in an attempt to make a sale. KT video, an animation technique in which graphics move in order to produce a wonderful video animation that will look interesting and attractive to viewers. A typical KT video would last from thirty to ninety seconds, based on the client’s wishes and goals. Some examples of such text and graphics animations are in the closing credits and the film titles (remember “Batman” or “Inception”). In addition, utilizing motion typography in video or TV advertisements helps further to express the crafted emotion that the ad wants to invoke. By adding movements, changing word and letter sizes, playing with music, speeding up or slowing down the pitch, a voice and emotion is generated.

Making animated commercials using Kinetic Typography allows you to cut the financial burden when it comes to making advertisements. Without having to pay actors or post-production engineers, text animation becomes very inexpensive; since it can quickly be done using Adobe AfterEffects or Cinema4D, you're paying a smaller number of people that work for you. Simultaneously, the effect that they can achieve will exceed the expectations of traditional viral marketing videos – if it's done correctly. Another factor that makes Kinetic animation an inexpensive way to make advertisements is because at present, there aren't a lot of companies who provide such services. This means that YOUR animation will stand out of the crowd. As a whole, kinetic typography is viewed as a new and unique way in advertising a product that a business offers. It's a stylish and sophisticated approach to Internet marketing. It enhances our imaginative state of mind by allowing each person to be immersed in your brand. By introducing Motion Typography in the field of advertisement, there are now more options for companies to prepare and showcase their products in order to attract potential clients, and be able to serve its purpose. Click on www.KineticTypography.com for more examples and information about buying a video for your company!

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